Keshi, Amokachi, Echiejile becomes PEPSI latest Ambassadors

pepsi-Jersy
Keshi alongside his assistant coach Daniel Amokachi and full back Elderson Echiejile were unveiled amidst cheers from the audience at an event tagged the “Pepsi Samba Party”. The inclusion of these new stars to Pepsi’s exist­ing line-up of football ambassadors namely Victor Moses and Peter Osaze creates one of the most multi-talented and iconic line ups ever.
Head Coach of the national football team, Stephen Kes­hi who orchestrated Nigeria’s win at the African Cup of Na­tions last year, was on Thursday, May 22, 2014, unveiled as a brand ambassador to one of the world’s lead­ing beverage brand Pepsi.
In appreciation, the “big boss” as Keshi is called thanked Pepsi for being a major supporter of the beautiful game of soccer and sports in Nigeria. “When I am on national duties, I al­ways make sure I put in my best and when the going gets tough on the pitch, that’s when I dig deep and bring out something I never knew was there. We may be very few on the pitch of play but we realize that our team actually comprises of 160 million Nigerian fans who always support and cheer us on. Pepsi is a great brand and I am happy and honoured to be associated with it”
Head of Marketing, Seven Up Bottling Company Plc, Mr. Norden Thurston, said, “Here in Nigeria, the pas­sion for football knows no bounds. With Pepsi’s fantas­tic new line up this passion is set to rise higher than ever before as fans and consum­ers from across the country identify with Pepsi football stars they admire” He went on to add that “Keshi and our other brand ambassadors have always made us proud and it was now their moment to shine.”
Commenting on the oc­casion, Marketing Manager for PepsiCo, Mr. Shakeel Akram said “Pepsi has had a tremendous relationship with football, going back nearly 15 years. Our most impressive Pepsi football roster yet comprising of these stars truly embody our brand spirit.

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